Marketing Manager

Lydia Baudoux

Base Location

ASG Headquarters in Rochester, Michigan

Industry Experience

Lydia is a seasoned Marketing Manager with over five years of experience driving strategic marketing initiatives across multiple platforms. Her background includes a broad and dynamic range of skills in all facets of marketing, from brand development and content creation to digital strategy and event execution.

Throughout her career, Lydia has led impactful marketing campaigns that elevate brand visibility, enhance audience engagement, and support business growth. She has successfully managed complex projects including full-scale rebranding efforts, multi-channel social media strategies, email marketing campaigns, and the planning and promotion of large-scale events.

Known for her ability to blend creativity with data-driven decision-making, Lydia brings a forward-thinking approach to everything she does. She stays at the forefront of evolving marketing trends and technologies, consistently seeking out innovative ways to tell compelling stories, build brand loyalty, and deliver measurable results.

At ASG, Lydia’s strategic vision, creative leadership, and passion for connecting with audiences play a key role in strengthening our brand presence and deepening relationships with our clients and partners. Her contributions are instrumental in amplifying our mission and driving continued growth across all practice areas.

(248) 453-0086

lydia@asgteam.com

LinkedIn

  • START DATE: November 2021
  • EDUCATIONAL BACKGROUND: Bachelor of Science, Michigan State University, 2020 (Advertising Management)
  • COMMUNITY/INDUSTRY INVOLVEMENT: Member of Adcraft Detroit and American Marketing Association of Detroit
  • ON HER BUCKET LIST: Explore the delights of Europe, with the opportunity to enjoy scenic hikes, exquisite dining experiences, and, of course, world-renowned wine. 
  • FAVORITE QUOTE: “We cannot become what we want by remaining who we are.”
  • HOBBIES & PASSIONS: Traveling, hiking, yoga, reading, and embracing new experiences.
  • FAMILY: Lydia is from a large family of seven with four siblings. Her family has grown with the addition of two nephews and two nieces. She is also recently engaged to her now fiancé, Michael.